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Tag : communications

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#DailyDive: My mobile go-to sources for information on the go

Curiosity and ongoing learning are key requirements at our agency. Studies show that people who continue to learn as professionals are better problem-solvers, more creative and tend to enjoy their jobs more ̶ so that’s a bonus. This month we are sharing our go-to professional resources at APEX PR and ruckus Digital. As a

#FutureForward: Understand Your Target Audiences

In our #FutureForward series we ask members of our ruckus family to share their insights into what two skills they think will still be relevant in public relations, communications, marketing and digital in 30 years. Nicole Pomeroy , senior integrated media strategist at ruckus Digital, discusses the importance of understanding your target audience as

#FutureForward: Tap into your inner emotions through design

In our #FutureForward series we ask members of our ruckus family to share their insights into what two skills they think will still be relevant in public relations, communications, marketing and digital in 30 years. Vanessa Cuartas , integrated media designer at ruckus Digital, discusses the various layers of design that are directly related

#FutureForward: Enjoy boredom & tone down the crazy

In our #FutureForward series we ask members of our ruckus family to share their insights into what two skills they think will still be relevant in public relations, communications, marketing and digital in 30 years. Diane Bégin , VP of integrated communications at APEX Public Relations/ ruckus Digital, discusses how boredom can be

#FutureForward: Once upon a time, good storytelling never went away

In our #FutureForward series we ask members of our ruckus family to share their insights into what two skills they think will still be relevant in public relations, communications, marketing and digital in 30 years. Amanda Carreiro, community manager at ruckus Digital, discusses why story telling will be a powerful and crucial tool

Building Better Partnerships: Beyond Tech

Last month’s Dx3 event featured great speakers, intriguing activations, and an opportunity to bump into colleagues. Everyone leaves having a slightly different takeaway, here’s my favourite. Is the agency of the future going to be smaller, consisting of fewer than 50 people and focusing on greater collaboration with freelancers and vendors?