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3 Reasons You May Be Noticing Low Instagram Engagement – And What You Can Do About It

Are you noticing a frustrating drop in your Instagram engagement recently? You’re not the only one. As Instagram moves more and more towards a pay-to-play model, generating organic reach is becoming increasingly difficult. There is no one-size-fits-all solution to low engagement on the app, but here are a few things

APEX adds senior practitioner to consumer integration team and promotes four across PR and digital groups

TORONTO – August 1, 2019 – Building on a record award-winning year and a number of new business wins, APEX and ruckus Digital are expanding their teams and promoting within. Emma Bray joins APEX as an account director, consumer integration. Emma’s role will focus on senior client counsel and leadership,

DOWNLOAD HERE: WTH should I care about visual storytelling?

Whether, paid, earned, shared or owned media, very few tactics do not involve some sort of visual. Learn why you should care about visual storytelling in this lecture delivered by Diane Bégin at the McMaster Syracuse Master of Communications Management (MCM) 2019 residency. The full presentation can be accessed by filling

Crystal Ball 2019: The significance of word of mouth in the era of information overload.

With 2019 ramping up, expect new trends throughout the news, social media, technology and more. At APEX and ruckus digital we will be sharing our predictions on some of these trends that we think will define 2019 (or at least part of it). Vy Do, Digital & Creative Content intern, shares her view on how

Crystal Ball 2019: Year of authentic and unfiltered social stories

With 2019 ramping up, expect new trends throughout the news, social media, technology and more. At APEX and ruckus digital we will be sharing our predictions on some of these trends that we think will define 2019 (or at least part of it). Katie Boland, account manager at ruckus Digital, shares her view on the growth